Progressive Web Apps
Progressive Web App (PWA) development for businesses that want a mobile-app-like experience without the cost and complexity of native app stores. PWAs are web applications that install to the home screen, work offline and send push notifications — giving users an app-like experience through the browser.
PWA installation & home screen
PWA configuration that enables install-to-home-screen on Android Chrome and iOS Safari — with a proper app manifest, icons, splash screens and install prompt. Users get the app on their home screen and can launch it full-screen without a browser chrome.
- Web App Manifest: name, icons, theme colour, display mode
- Install prompt implementation (beforeinstallprompt on Android)
- iOS Safari install instruction flow (manual add-to-homescreen)
- Splash screen and launch image for iOS and Android
- Full-screen standalone display mode
- App shortcut definition for Android long-press actions
- Icon set generation: all required sizes for iOS and Android
- Installation analytics: track install prompt shown vs. accepted
Service worker & offline caching
Service worker implementation that caches the application shell and key content for offline use — so the app loads even without a network connection, shows cached data when offline and synchronises changes when connectivity returns.
- Service worker registration and lifecycle management
- App shell caching: HTML, CSS, JS and core assets
- Content caching strategies: cache-first, network-first, stale-while-revalidate
- Background sync for actions taken while offline
- Cache invalidation on new app version deployment
- Offline fallback page for uncached content
- Workbox integration for service worker management
- Cache storage quota management and cleanup
PWA push notifications
Web push notification implementation for PWAs — sending notifications to users even when the browser is closed, using the Web Push API with proper permission flows, notification management and deep link routing on notification tap.
- Web Push API implementation with VAPID keys
- Permission request with clear value proposition explanation
- Notification categories and preference management
- Notification payload: title, body, icon, badge, actions
- Deep link routing on notification click
- Notification click analytics
- Subscription management: store, refresh, unsubscribe
- Server-side push using web-push library or push service
Mobile-responsive UX
Mobile-first UX design and implementation that makes the PWA feel like a native app — with touch-friendly tap targets, smooth transitions, bottom navigation for thumb reach, proper keyboard handling and iOS safe area support for notch and home indicator.
- Touch-friendly minimum 44px tap targets throughout
- Bottom tab navigation for one-handed use
- Swipe gestures for navigation and actions
- Pull-to-refresh for list content
- iOS safe area inset handling: notch and home indicator
- Keyboard-aware layout: inputs stay visible when keyboard opens
- Native-feeling page transitions and animations
- Loading skeleton screens instead of spinner-only states
Performance & Core Web Vitals
PWA performance optimisation targeting high Core Web Vitals scores — Largest Contentful Paint, First Input Delay and Cumulative Layout Shift — ensuring the app loads quickly on mobile connections and passes Google's page experience signals.
- LCP optimisation: preload critical images and fonts
- FID/INP optimisation: break long tasks, defer non-critical JS
- CLS prevention: reserve space for dynamic content
- JavaScript code splitting and lazy loading
- Image optimisation: WebP, AVIF with fallback, responsive images
- Critical CSS inlining and non-critical CSS deferral
- HTTP/2 server push for critical resources
- Core Web Vitals monitoring in production with alerting
PWA analytics & usage tracking
Analytics implementation for PWAs that tracks both web and installed-app usage — understanding how users find, install and use the application, measuring the difference in engagement between installed and browser-only users.
- GA4 or Plausible integration for PWA usage tracking
- Install rate tracking: visits to install ratio
- Display mode detection: is user in standalone or browser mode
- Offline usage events: sessions and actions taken offline
- Push notification opt-in rate and notification engagement
- User journey analysis from web to install
- Retention comparison: installed vs. browser-only user cohorts
- Session quality metrics: depth, duration, return rate